About Lisa Helminiak
Service Design as a Platform for Business and Organizational Transformation
Founder & CEO of Azul Seven, a design-led innovation consultancy that helps clients deliver effective and differentiated customer experiences that retain customers and improve business outcomes. Now a part of OSTUSA.com.
Business is Digital. Experience is Everything.
We help our client’s design the future.
We do this by aligning strategy, design, technology and data analytics into a fully integrated systems that are human-centered and business outcome focused.
To me, service design means...
Azul Seven does a lot of work in Healthcare, Financial Service and Government as well as other highly regulated industries/organizations. We are interested in using practical approaches to solving big challenges. We help organizations begin to think about the customers and constituents first and evolve their organizations to meet services challenges.